JACK IN THE BOX

Crave Van Campaign

Cravings can strike anywhere, anytime. With one of the biggest menus around, Jack in the Box has made it their goal to satisfy every one of those cravings no matter what. This commitment to crashing people’s cravings regardless of time, location and local traffic laws, came to life in the form of a huge red van. The Crave Van drove across TV, mobile, custom gaming, Comic Con and some good old fashioned radio.